Chattopadhyay, Rohitashya <br/><br/>
Understanding India:  cultural influences on Indian television commercials / 
by Rohitashya Chattopadhyay 
 - Los Angeles :  Sage,  2014. 
<br/><br/><label>ISBN: </label>9788132113928 
<br/><br/><label>Subjects--Index Terms: </label>Television Advertising