Berger, Jonah. <br/><br/>
Contagious :  how to build word of mouth in the digital age / 
Jonah Berger. 
 - London :  Simon and Schuster,  2014. 
<br/><br/><label>ISBN: </label>9781471111709 
<br/><br/><label>Subjects--Topical Terms: </label><br/>New products.<br/>Consumer behavior.<br/>Popularity--Economic aspects.
<br/><br/><label>Dewey Class. No.: </label>658.8342