Character limit : (Record no. 348077)

MARC details
000 -LEADER
fixed length control field 03997cam a2200313 i 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241104t20242024nyuaf e b 001 0deng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2024403158
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781529914702
Qualifying information (paperback)
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.32
Edition number 23
Item number CON/C
084 ## - OTHER CLASSIFICATION NUMBER
Source of number CC
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Conger, Kate,
245 10 - TITLE STATEMENT
Title Character limit :
Remainder of title how Elon Musk destroyed Twitter /
Statement of responsibility, etc Kate Conger, Ryan Mac.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London :
Name of publisher, distributor, etc Cornerstone Press / Penguin Random House UK,
Date of publication, distribution, etc 2024.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (pages 443-452) and index.
520 ## - SUMMARY, ETC.
Summary, etc "The billionaire entrepreneur and Tesla CEO Elon Musk has become inextricable from the social media platform that until 2023 was known as Twitter. Started in the mid-2000s as a playful microblogging platform, Twitter quickly became a vital nexus of global politics, culture, and media--where the retweet button could instantly catapult any idea to hundreds of millions of screens around the world, unleashing raw collective emotion like nothing else before. While its founder had idealistically dreamed of building a "digital town square," he detested Wall Street and never focused on building a profitable business. Musk joined the platform in 2010 and, by 2022, had become one of the site's most influential users, hooking over 80 million followers with a mix of provocations, promotion of his companies, and attacks on his enemies. To Musk, Twitter--once known for its almost absolute commitment to free speech--had badly lost its way. He blamed it for the proliferation of what he called the "woke mind virus" and claimed that the survival of democracy and the human race itself depended on the future of the site. In January of 2022, Musk began secretly accumulating Twitter stock. By April, he was its largest shareholder, and soon after, made an unsolicited offer to purchase the company for the unimaginable sum of $44 billion dollars. Backed into a corner, Twitter's board accepted his offer--but Musk quickly changed his mind, forcing Twitter to sue him to close the deal in October. The richest man on earth controlled one of the most powerful media platforms in the world--but at what price? Before long Twitter would be gone for good, replaced by something radically different, as Musk remade the company in his own image from the ground up. The story of the showdown between Musk and Twitter and his eventual takeover of the company is unlike anything in business or media that has come before. In vivid, cinematic detail, Conger and Mac follow the inner workings of the company as Musk lays siege to it, first from the outside as one of its most vocal users, and then finally from within as a contentious and mercurial leader. Musk has shared some of his version of events, but Conger and Mac have uncovered the full story through exclusive interviews, unreported documents, and internal recordings at Twitter following the billionaire's takeover. With unparalleled sources from within and around the company, they provide a revelatory, three-dimensional, and definitive account of what really happened when Musk showed up, spoiling for a brawl and intent on revolution, with his merciless, sycophantic cadre of lawyers, investors, and bankers. This is the defining story of our time told with uncommon style and peerless rigor. In a world of viral ideas and emotion, who gets to control the narrative, who gets to be heard, and what does power really cost?"--
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Online social networks.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element BIOGRAPHY & AUTOBIOGRAPHY / Business.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element BUSINESS & ECONOMICS / Corporate & Business History.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element COMPUTERS / Internet / Social Media.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Mac, Ryan
Relator term author.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Lending
600 10 - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Musk, Elon.
610 20 - SUBJECT ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Twitter (Firm)
General subdivision History.
610 20 - SUBJECT ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Twitter (Firm)
General subdivision Management
Form subdivision Case studies.
630 00 - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title Twitter
General subdivision Social aspects.
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Case studies.
Source of term lcgft
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Full call number Barcode Date last seen Cost, replacement price Koha item type
        English Main Library Main Library 21/07/2025 302.32 CON/C 519883 19/10/2025 999.00 Lending

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