Mass communication: (Record no. 222338)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00505nam a2200157Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160808s2006 xx 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 817391852X |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 084 ## - OTHER CLASSIFICATION NUMBER | |
| Classification number | z:3 |
| Source of number | CC |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Venkateshwara Rao, N. |
| 245 ## - TITLE STATEMENT | |
| Title | Mass communication: |
| Remainder of title | recent trends and future prospects / |
| Statement of responsibility, etc | by N. Venkateshwara Rao and Prashant K. Mathur |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi : |
| Name of publisher, distributor, etc | Kanishka Publishers, |
| Date of publication, distribution, etc | 2006. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Mass Communication - Technology |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Mathur, Prashant K. |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| English | Main Library | Main Library | 12/08/2016 | z:3 P6 | 316214 | 20/05/2022 | Lending |